Malta holiday news for the people of the UK counties of Hampshire and Dorset - their local airport is about to have flights to Malta - and at prices which will tempt many to take a holiday or short break as the flights are being operated by Europe’s most successful low cost airline.

With low cost flights it will boost the island’s tourism industry as more people decide to try a Malta holiday for the first time - or remember their last trip and decide to visit again.

With prices low it will encourage not only traditional week and fortnight holidays, but also three and four day breaks for those who might normally visit the Spanish Costas.

Ryanair pioneered cheap Malta flights a few years ago after a long battle with the authorities who seemed apparently entrenched in their ways, and protective to existing carriers.

It was only after quite a battle to win the right to fly to the island that airfares came down in line with much of the rest of Europe, bringing more holidaymakers and relief to the Malta holidays trade.

As well as Bournemouth, the airline offers cheap Malta flights from Bristol, Edinburgh, Leeds and Luton - and from Ireland has a service from Dublin.

Further helping the island’s economy Ryanair aren’t just flying to and from the UK and Ireland. In mainland Europe they have cheap Malta flights to and from Spain - Barcelona and Madrid - Pisa and Venice in Italy, and Stockholm in Sweden.

These flights from Spain, Italy and Scandanavia has helped Malta become more cosmopolitan, which in turn means visitors are more likely to visit from diverse destinations across Europe and not just from the UK. Helpful indeed to the island’s economy as it’s no longer reliant on just one country’s tourists to choose it from a multitude of other locations, especially when that country has been in a recession for two years and is only just beginning to emerge from it.

Holidays in Malta can now appeal to a wide range of people both from the UK and Europe, and with the cost now on par with a week in Spain there’s every reason to hope that the island will see a good number of holidaymakers visit for 2010.

More Malta holiday details are at http://www.yourmalta.com

Tourists often post comments about their holidays on facebook

After losing some of the British tourism trade in recent years, Malta has been successfully reversing the trend recently.

Malta has been a holiday destination for tourists from Germany, Italy, France, Holland and the UK for many years. In the past British tourists have always composed a high percentage of the overall tourist trade. But as coverage of Malta as a holiday destination dropped off in the British press, so did tourism.

The Malta tourist board stirred from complacency and woke up to realise that British holidaymakers have other choices other than a Malta holiday.

Action included awarding airport slots to some of the low priced airlines, like Ryanair and easyjet. In addition the official airline of Malta (Air Malta) began lowering its own fares and working with hotels to offer great package deals. And the cheap Malta flights started to work with Ryanair flying tens of thousands of extra holidaymakers to the island.

Because Malta is not just a holiday island, there is always something to do or see for those who do take a Malta holiday.

Tourists who are familiar with the island know that it is impossible to see and do everything in a week or even a month. With the multitude of sporting events and sports to participate in, the nightlife, movies, historical and cultural performances, concerts, sailing, rock climbing and hiking, the choices can be overwhelming.

Malta also boasts some of the most stunning beaches and scenery in all the Mediterranean. There is a lot to be said for spending lazy days on sandy beaches where the most strenuous activity may be choosing the right restaurant for dinner.

A Malta holiday can match any other Mediterranean island for both activity and relaxation.

Holidaymakers are not at all bound by the area in which they are staying. The public transport system is excellent and inexpensive. You will quickly find that you can traverse the island in less than an hour. If that intriguing sounding restaurant is not exactly just around the corner, it’s still very accessible.

Planning a Malta holiday very often does not include consideration of communication issues. The official language of Malta is Maltese, which most tourists probably do not know. Luckily for tourists, especially the British, Malta’s second language is English. Everyone speaks English. It may seem inconsequential, but anyone who has experienced difficulty in communicating knows how frustrating it can be.

British tourism seemed to be returning to Malta in 2007 to 2008. The world economic crisis threatened to wreck the progress as potential tourists all over the world had to rethink what was possible.

American tourists used to travelling abroad began to look closer to home or even stay home. Like the Maltese tourist industry, resorts and Malta hotels began to offer incredible package deals in order to fill rooms.

In Southern California some of the most sought after vacation venues are currently offering deals that make it hard to say no. First rate hotels and resorts in Monterey Bay, Carmel, Santa Cruz and San Diego are discounting their rates by as much as 50 percent. In addition to the luxury accommodation, tourists are a relatively short drive from places like Sea World, Disneyland, the Big Sur, Pebble Beach, Hearst Castle and even San Francisco.

The approach is not very different from the deals offered to bring British tourism back to Malta. Smart marketing and going the extra mile to bring tourists back goes a long way, recession or no recession.

For more details about Malta visit http://www.yourmalta.com  which has the latest holiday deals and travel news.

Malta holidays

Create Your Badge